Upgrading to Google Universal Analytics -
i have been searching around find out needs taken consideration when upgrading universal analytics.
i found post:
google analytics - upgrading async code
he explains if not doing advanced should ok. have lots of event tracking in place keep same. have custom variables without and/or deal in custom dimensions.
other have basic setup.
we have "keep alive" event in place helps determine accurate time on site.
another important question has being able transistion classic analytics universal. possible? found article said wasn't article couple months old , not sure if still true.
thoughts?
universal analytics google's newest tracking code. in beta phase, may want hold off on it, depending on resources... in principle works more or less same way async code. here major points it:
- the syntax different. config/tracking done making call
ga()
- some of "config" arguments things have been moved ga interface. example, names , scope custom variables no longer passed arguments on-page. done within ga interface. more accurate, custom variables no longer exist. google has custom dimensions , metrics replacement. custom dimensions closest translation custom variables (they pretty same in principle). custom metrics kind of mix between dimensions , events.
- google not offer way upgrade profile(s)/account(s) universal analytics style. in order use universal analytics, have create new account or profile. if want try universal analytics out, google recommends implementing along side traditional or async version have implemented.
- google has not officially stated when or if provide means migrate existing profiles, though think will, since preserving historical data , reducing time , costs associated migrating huge concern everybody.
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